Media Spotlight

RIB CCS Cares - Iftar meal donation 2021

100 million meals

RIB CCS has joined the amazing initiative of HH Sheikh Mohammed Bin Rashid Al Maktoum to provide 100 million meals for disadvantaged individuals and families in 20 countries during the holy month of Ramadan. The campaign reflects the UAE’s humanitarian principles to aid the vulnerable across the world, regardless of race, religion or nationality, especially after the outbreak of COVID-19 exacerbated food insecurity, poverty and unemployment among underserved populations.

The ‘100 Million Meals’ campaign is an expansion of the ‘10 Million Meals’ campaign that the UAE launched locally in 2020 to provide food support for COVID-19-hit communities. It complements the UAE’s year-long humanitarian initiatives, placing the country at the forefront of global development assistance. Launched in line with the holy month of Ramadan, the ‘100 Million Meals’ campaign aims to promote the values of giving, compassion and benevolence.

The team at RIB CCS have raised funds to donate 5300 meals. There is no better opportunity than now, the Holy Month of Ramadan, to take part in this initiative and provide food for those in need.